I'M FILIPPO MOSCARDINI, AI CREATIVE DIRECTOR BASED IN BARCELONA.
FOR OVER 8 YEARS, I WORKED IN VISUAL MERCHANDISING FOR LUXURY AND GLOBAL FASHION LEADERS — PRADA, MONCLER, AND ZARA (INDITEX) — SHAPING BRAND IDENTITY, SPATIAL AESTHETICS, AND CAMPAIGN VISUAL FLOW ACROSS LONDON AND EUROPE.
EDUCATIONAL BACKGROUND:
VISUAL MERCHANDISING & CONCEPT STORES AT POLIMODA ▪
DIGITAL VISUAL MERCHANDISING AT UNIVERSITY OF THE ARTS LONDON (UAL)▪
ONLINE MASTER GENERATIVE AI FOR CREATIVES BY FOUNDERZ X MICROSOFT▪
"TRANSITIONING INTO GENERATIVE AI IT IS NOTA TREND, BUT IT IS A NATURAL EVOLUTION OF MY CORE EXPERTISE: BUILDING VISUAL WORLDS FOR BRANDS. TOOLS CHANGED, BUT THE EYE BEHIND THEM, DIDN'T.
EDITORIAL CONCEPTS, CAMPAIGNS, AND PRODUCT VISUALS BUILT WITH THE SAME INSTINCTS I USED TO BRING TO A PHYSICAL STORE WINDOW, NOW APPLIED TO GENERATIVE IMAGE-MAKING".